Foxy Falafel began quietly at a farmers market that quickly - and justifiably - attracted some major word of mouth, proving that Strait's instincts regarding the Twin Cities' woeful place on the falafel-meter were correct.
"And Einat gave me the falafel blessing."
"So I called her and said, 'I want to make falafel in Minneapolis, are you cool with that?'" recalls Strait. Unfortunately, nothing she encounters comes close to the meticulously crafted falafel that are a hallmark of her mentor, Israeli-American chef Einat Admony.Įver the entrepreneur, Strait saw an opening. Tired of funneling the bulk of her hard-earned income to her landlord, Strait relocates to Minneapolis, where she finds herself craving falafel. Someone should, because it's the brand of compelling tale of smarts and hard work that appeals to vast swaths of the electoral landscape: South Dakota farm kid ("from the middle of nowhere," Strait said with a laugh) studies mass communications in college, heads to New York City and enrolls in both culinary and nutrition school, then earns her cooking chops while laboring in a string of high-profile Manhattan kitchens. The big surprise of this election season is why some enterprising campaign hasn't latched onto Erica Strait's quintessentially American success story and exploited it for political gain. Forget about erratic polling numbers or cringe-worthy gaffes.
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